Style Old Money
The refinement of yesterday, revisited for today.
The refinement of yesterday, revisited for today.
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Why not opt for a style that is both elegant and casual?
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In the cobblestone streets of ancient cities, where every wall tells a story, the Old Money Style stands out as a symbol of understated elegance and timeless refinement. Rooted in the traditions of European and American aristocracy, this style goes beyond fleeting trends to reflect a historical and cultural legacy passed down from generation to generation. Fashion houses such as Ralph Lauren and Brooks Brothers perfectly embody this return to classic values, with quality pieces and careful tailoring.
Old Money Style is more than just a fashion statement. It is a way of life that values quality over quantity , understated elegance over ostentation. Inheriting the sartorial traditions of the 19th century British and American elite, this style reflects values such as sobriety , minimalism , and discretion . As seen in popular shows such as Gossip Girl and the Ivy League, this style is synonymous with class and sophistication without ever being ostentatious.
The Old Money Style is incredibly versatile, suitable for a variety of occasions:
Every garment in our collection, whether cashmere sweaters , wool jackets or well-cut trousers , is designed to span generations, just like the values it embodies. Adopting the Old Money style means choosing sustainable fashion, focused on quality fabrics and craftsmanship , while displaying natural elegance and refined discretion.
In short, Old Money Style is more than just a trend. It is a return to basics, where each piece tells a story of heritage, tradition and refinement. For the modern man, embracing this style means asserting one’s place in a legacy of class and distinction while remaining anchored in contemporary realities.